Creativity at the Heart of Content Marketing: A How-to Guide
It’s no secret that content marketing is key for businesses to stand out in today’s digital landscape. Every business needs to think about how their content can reach potential customers, engage them, and convince them to convert. Creativity should be at the heart of your content marketing strategy if you want it to be successful. […]
Gaming Marketing: Intrinsic Ads vs Immersive Experiences
As companies progressively seek to target gamers in their natural environment, individuals in the gaming advertising world are splitting into two camps: those incorporating brands into higher-fidelity gaming experiences as well as those converting automated adtech into games via inbuilt in-game ads. In this blog we will observe both of these sides battle for marketers’ […]
How Brand Storytelling Increases Client Lifetime Value
The world’s best brands tell rich story lines which communicate the basic human urge to feel connected. By perfecting the craft of storytelling, brands such as Nike and McDonald’s have transformed ordinary clients into brand leaders. They are readily identifiable and have become deeply ingrained in our ordinary routine. Many of these leading brands convey […]
Everyone’s A Megalomaniacs: The Personalized Product’s Rise
In today’s blog, we will discuss the concept of personalized products, how it has proven to be more profitable especially in specific industries, such as beauty. You’re in a densely packed, noisy environment when, despite the noise, you hear somebody in another room say your name. The Cocktail Party Effect is a perceptual and psychological […]
Examples Of Failures Of The Gaming & Marketing Mesh
We have discussed the advantages of the marketing and gaming mesh as long as bringing in good examples of how it is implemented. In this final installment, it seems only fair to discuss and give examples of how this mix has also failed. With a sizable variety of video games and consoles launched each year, […]
Successful Examples Of The Intertwining Mesh Of Marketing & Gaming
We’ve talked about how marketers use video games to market their products. In today’s blog, however, we will discuss how video games utilize marketing to birth successful campaigns as a result. According to PR Newswrite, the video gaming industry is expected to be worth more than $250 billion by 2025. Without a question, the global […]
How TikTok’s Engagement Has Overtaken Its Competition
TikTok’s reign as the king of social media continues as it overtakes its competitors. In this blog, we will discuss the meteoric rise and facts and figures of why the titan now reigns supreme. What are TikTok’s origins TikTok is a platform for social media where people can create and watch short-form videos. The duration […]
13 Best Affiliate Marketing Websites in Pakistan
In this era, everyone has access to the internet. It is said by many IT experts that in the future, the internet is going to be an essential commodity for human beings as oxygen. Moreover, we can’t neglect the importance of social media platforms that are playing a massive role in promoting and expanding businesses. […]
A Guide To Marketing In Video Games
Video Games have been an essential pass-time and hobby for many people all over the world. It started as a small industry full of passionate creators to eventually becoming a billion dollar industry. According to Statista.com, game revenues are projected to reach $285 billion by 2027, this presents a massive opportunity for marketing companies. In […]