Month: June 2022

How to Create a Brand Positioning Strategy For Any Business

It’s important for any business to gain the loyalty of the customers to a point they are willing to purchase from the brand. A strong brand position strengthens the company in the long run. For any business, a strong brand positioning is a key to success. Brand positioning is when your brand is recognized by […]

What Is Emotional Marketing & How It Works

Emotions are the reactions that every individual experiences in response to any event or situation. Emotions are used as a tactic, to persuade people for some matters such as in advertising their product or service. It is the most used practice not just now but since the time of Aristotle, when the famous Greek philosopher […]

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